Sport for planet
Sport for planet
Our program to raise environmental awareness and engagement
Climate change is disrupting people's ability to engage in sports and maintain physical activity due to extreme weather events, rising temperatures, and worsening air pollution. In addition to creating unsafe conditions for outdoor exercise and damaging key sports facilities that communities rely on, these impacts are particularly severe for marginalized communities, who face greater environmental hazards and fewer resources.
Sport can play a crucial role in addressing these challenges by raising awareness, promoting sustainable practices, and uniting communities in the fight against climate change. Prioritizing equity and ensuring marginalized communities have the support they need is essential for maintaining access to physical activity.
Sport can also contribute to building resilience against climate change and has the power to engage communities in climate conversations and promote sustainable practices. Its ability to unite diverse people makes it ideal for raising awareness and inspiring action. Sport can be utilized as a pivotal social platform capable of reaching and influencing millions of people globally. It can raise awareness about climate change, foster a culture that supports climate action, and promote sustainable behaviors.
From grassroots initiatives to professional leagues, sporting organizations can lead by example in implementing sustainable practices. Sport's unique capacity to unite and inspire can drive global efforts, demonstrating the power of collective action and reminding us that we are all part of the solution. For this to be effective, however, efforts need to be rooted in local cultures and contexts, which is where we will find our sweet spot as we work with our community-focused partners around the world to integrate this topic into their existing work.
Along these lines, with our Sport for Planet initiative we will strive to increase awareness of climate change and its implications for both nature and the possibility of being physically active. We will support target communities that face even greater challenges due to climate change, so they are able to continue to experience the transformational power of sport, and we will utilize it to address climate issues by combining sport with environmental education and community action.
We will provide learning material, training and other resources to our partners focused on sustainable practices and climate change adaptation.